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5 Little Known Ways to use Zoho CRM

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Zoho CRM is one of the world’s most favorite software when it comes to customer relationship management. With a global network of more than 150,000 businesses.

Little Known Ways to use Zoho CRM

Zoho CRM helps your business to convert leads, interact with customers and increase their revenue. If you do not have enough resources and time to invest in your business, then Zoho CRM can help you in automating the most mundane tasks of your sales process.

Automate your leads

It is quite challenging to manually assign every new lead to a particular sales rep and can consume a lot of your precious time. Zoho CRM provides you a chance to automate your lead assignment process. The assignment rules in Zoho CRM can be used to segment the leads on the basis of a particular city or source. You can also opt for the round robin method is you wish to distribute your leads equally.     

Create email templates

If you have to send welcome emails to several new leads, and the content is the same for every draft and all you are changing is the name of the recipient, then Zoho CRM can help you speed up the process. Create email templates using Zoho CRM. This will save a lot of your time. You can also create a workflow rule for your Leads module which will automatically send a welcome email every time a new lead comes in your CRM.

Follow ups

Following up with your customers is an essential part of the business. You can use the views an advanced filters in Zoho CRM to find out the deals for which no follow-up emails have been sent. You can also use a macro; if a large part of your routine goes into sending mails, creating tasks or updating fields, Zoho CRM prompts a suggestion to run a macro.

Approvals

Getting approval can be a time-taking process; first you will draft a request, send to the manager and then wait for the approval. With Zoho CRM, you can set one-time approval rules which will help you to get the approval process going and you can close more deals in less time.

Escalations

Case-escalation rules in Zoho CRM can help you in getting the attention of the right people inside the organization as well as in informing the customers about any potential delays. This will help you in escalating the matters at the right time so that no lead slips through the cracks.

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